I did something CRAZY in the social media – perception – world.
I ‘force unfollowed’ over 50,000 accounts yesterday.
That’s right, I purposefully cut my follower count in half .
I didn’t unfollow them – I forced them to unfollow me…how did I do that? Read on!
I used a website [Tweepi.com] that has a feature called ‘force unfollow’ (with their ‘pro’ level service) which basically blocks, then unblocks, whoever I select. The block & instant unblock makes it to where the said user does not follow you anymore. Pretty cool feature, if you ask me!
Well – let me break this down for you.
I don’t want to make my numbers the attractive thing to people.
I want the content I tweet, post and share to be the thing that draws folks.
Not the fact that I had over 100,000 followers on Twitter…
Also – there is something kind of lame about having over 50,000+ accounts that aren’t active, don’t have a bio, or don’t have a picture following you.
Kind of makes a person feel…fake?
And I don’t want that feeling anymore.
I want to be authentic in every aspect of my life…including my online presence.
I want to have a tribe of real people who actually care about what I say,
Not a bunch of (unintentional) spammy/fake/inactive accounts following me.
I want my numbers to be authentic.
I don’t want people following me just because some-odd-thousands of other accounts follow me.
I am going to keep trimming in days to come – but this 50,000 follower cut is by far going to be my most drastic change.
As with any bulk action like this, some people may have gotten caught in the formulas and firing line.
If you are one of these, please let me know in a comment?
I’ll be sure to fix any errors ASAP!
Most of all please just know this:
Follow me because you want to.
Because you enjoy my content.
No other reason. Please.